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General Sessions
10:15am – 11:10am

General Session

Location: Capitol Ballroom
Using Consumer Data in LTO Development

When competing for share of stomach in an increasingly crowded foodservice industry, limited-time offers are an effective strategy in attracting consumers. Learn about the different types of LTOs and what ingredients, flavors, formats and even menu descriptions capture the most interest from consumers.

Speakers:

Manager of Consumer Insights
Technomic

20+Speakers
4Noncommercial Segments