Mushroom Council

The Mushroom Council represents the growers of cultivated mushrooms in the U.S. providing marketing, promotion, education and research for the industry. To meet changing consumer eating habits and market forces, the Council created The Blend®, which mixes ground meat and ground/finely chopped mushrooms for more delicious, nutritious and sustainable burgers, meatloaf, meatballs, tacos and more. Mushrooms are seeing skyrocketing consumer demand and have driven the growth of the produce category in 2020-21. Leading consumer publications have picked mushrooms as their "It" vegetable because of sustainability, helping to feed your immune system and how well they work in global cuisines.